Blog
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What to Eat in Shikoku: The Insider’s Shikoku Food Guide
Shikoku is a hidden culinary paradise waiting to be discovered. As specialists and guides who know the area well, we at Shikoku Tours coordinate many food-fo... -
Shaking Up the Streets of Ehime at the 300-Year-Old Saijo Festival
In the mountains and valleys of Shikoku, centuries-old traditions are the lifeblood of many small communities. In a country steeped in Shinto tradition, fest... -
Mountain Veneration in Japan: What You’ll Experience in Iya
Deep in the center of Shikoku, high above the stunning turquoise waters of the Iya River, the village of Shigesue clings like a horseshoe to a hoof-shaped cl... -
Explore Japan’s Hidden Gem: Shikoku Seiyo Geopark in Ehime Prefecture
Discover the Shikoku Seiyo Geopark, a stunning natural heritage site encompassing the entire city of Seiyo in Ehime, Japan. Located on the beautiful island o... -
Experience Guide: Waterfall Training and Misogi
Ryōkei Kume, a priest at Tokushima’s Konji-ji temple, guides visitors through takigyō (waterfall training) for over twenty years, even in the freezing cold. ... -
Cherry Blossoms in Shikoku, Japan: 4 Hidden Gems in Seiyo City, Ehime
Why not escape the crowds and experience the authentic spring of Japan? While many flock to major cities, Shikoku Island offers a more peaceful and breathtak... -
Purifying Fire: the Goma Offering Ritual
Crackling flames cast an orange glow on the fearsome Buddha before the altar as the smell of fragrant smoke fills your nostrils. The pounding of the taiko dr... -
What is Shugendō? Mountain Practice in Plain Language
The craggy cliffs of Mt. Ishizuchi, Shikoku’s tallest mountain, are draped in heavy iron chains. White-clad practitioners of Shugendō, “the Path of Cultivati... -
The Ultimate Shikoku Road Trip Itinerary｜7-Day Guide to Temples, Coastlines, and Local Food
For travelers who love both the sea and the mountains, who are drawn to Shinto shrines and Buddhist temples and the culture and history surrounding them, and... -
Shinto Rituals Explained: How to Visit a Shrine in Japan
Japan’s iconic torii gates appear everywhere, from bustling streetcorners to soaring mountain peaks, and Shikoku’s no exception. These gates mark sacred spac...
