Katō Yoshiaki
Katō Yoshiaki was a military commander and feudal lord who ruled over the Iyo Matsuyama domain in the Azuchi-Momoyama to Edo periods. He built Matsuyama Castle.
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Masaoka Shiki
This poet from Matsuyama revived haiku as a literary form in the Meiji Period.
Saka no Ue no Kumo Museum
This museum by renowned architect Ando Tadao houses attractive historical exhibits, and offers fine views of Bansuiso Villa.
Mitsuhama
Mitsuhama, or Mitsu for short, is the old port area of Matsuyama.
Minakuchi Brewery
A sake and beer brewery in Dogo with its own restaurant.
Matsuyama Spring Festival
The Matsuyama Spring Festival is held during the first weekend in April when the weather is usually just starting to get warm and the cherry blossoms are in full bloom. There are numerous free events, that proceed with the enthusiastic participation of citizens and visitors alike.
Matsuyama Castle
Matsuyama Castle is a hilltop castle standing on the summit of Mt. Katsuyama, an imposing hill in the middle of Matsuyama.
Kururin Ferris Wheel
The Ferris wheel on the roof of Takashimaya, offers a 15-minute thrill and amazing views over Matsuyama.
Kashima Island
A little resort of its own in the Seto Inland Sea.
Gogoshima Island
Gogoshima is the island that sits nearest the coastline of Matsuyama, dominating the skyline with its mountain Kofujiyama which can be climbed easily.